AI has changed the speed of product development in a way we’ve never seen before. What once took months can now take days, even hours. Code, design, copywriting, and data analysis. AI accelerates all of it. But here’s the paradox: while building has become 10x faster, validating  those products in the market has barely improved. At UnLock, we see this firsthand. Our consultancy builds AI-powered solutions for clients, and through UnLock Labs, we incubate our own AI products.

Most of today’s conversation about AI agents is about orchestration. Picture a meta‑assistant that hops between your apps, clicks the...

This is the first in a series to help you execute a process called product discovery that will increase your product’s odds of success....

The best way to begin your product discovery journey is to talk to prospective customers. In product discovery we use a very specific...

A customer journey map is a diagram that shows how customers interact with a product as they move through different stages of use....

Discover the power of MVPs for startups: minimize risks, test hypotheses & validate ideas with our concise guide on MVP creation & testing.

Make sure you don't wait too long to release your MVP. Be honest with yourself and ship a product quickly and cheaply.

In 2010 Google announced it would prioritize mobile ahead of desktop when developing new products. Since then, as we all know, there’s...

By 2009 I was already an experienced product manager, having worked at big software companies like Microsoft and Adobe. But that year, I...