The Validation Paradox But here’s the paradox: while building has become ten times faster, validating those products in the market has barely improved. This discrepancy can create significant challenges for businesses. At UnLock, we witness this firsthand. Our consultancy specializes in creating AI-powered solutions for clients. Through UnLock Labs, we also incubate our own AI products. This dual perspective provides us with a clear view of where AI excels and where it falls

Most of today’s conversation about AI agents is about orchestration. Picture a meta‑assistant that hops between your apps, clicks the buttons you would have clicked. That narrative is useful, but incomplete. The next wave is Agentic Apps: software with agents inside the product so it can perceive, decide, and act on your behalf. What We Mean By “Agentic AI” First, let’s agree on a definition – agentic AI refers to systems that pursue goals, reason about plans, adapt to feed